NostraData Retail Performance

Total retail performance was -2.0 per cent down compared to last week and 7.7 per cent up compared to the same time last year. Overall growth dipped slightly but remained in positive territory over the last 12 weeks and based on the trend last year looks to start to grow well over the next nine weeks. The top performing category, Natural Medicine was 128.5 per cent greater than the next largest category, Baby, last week. The top brands are Panadol, Swisse and Elevit. At the same time last year, Elevit, Panadol and A2 were the top three brands.
Swisse took the crown this week for strongest growth, up 37 per cent on same time last year for Calcium/Vit D Combo, while Elevit slumped 35 per cent. This report is based on sales in the last week from approximately 2000 pharmacies. The “Top 10 Products Chart” only reports where the number of stores the item was sold exceeds 400.

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